Trademarks: Using the ® Symbol With Secondary Meaning

Over the last few months, I’ve talked about different types of trademarks; there’s the brand name (also known as the wordmark), logos, and combinations of brand names and logos. There are also other types of trademarks that we don’t think about too often but are pretty ubiquitous.

Using the ® Symbol: Trademarks Part 2

We’ve talked about when you can use the ® symbol with your trademark — that you can use it after you have been registered with the United States Patent and Trademark Office. But what most people don’t know is that there are two registries for trademarks that the federal government keeps.