“Pro Tips” for Your Prototype

People always ask, “Well I haven’t built a prototype, can I apply for a patent?” And the truth of the matter is: you don’t need a prototype to apply for a patent.                      If you are going to build a prototype, I’d love to share some […]

Copyrights 101: What You Need to Know

Copyright is an area of intellectual property that is just as important as patents and trademarks. There are a lot of questions and misconceptions about copyright:  How do you get a copyright? Who owns the copyright? When does a copyright take effect?  Step 1 – Date of Creation  In 1989, the United States became a […]

Suddenly solo: When solo means going it alone

As those of you who follow me know I have been absent for the last few months.  One of the hard lessons I have learned this year – and today it is one year since I formally started the firm – solo sometimes means alone. My husband had a very bad fall and broke his […]

ARRGH! Business cards

As I shared with you last week, I am attending many networking events, trying to connect with potential clients and, just as important, potential referrals.  I attend these events, and depending on the structure, I meet anywhere from 3 to 20 people for the first time.  During these initial conversations, there is the exchange of […]

Kissing Frogs – networking lessons

How does an attorney and a client find each other?   It is critical for every business to figure out how the customer will find them.  Advertising is what most would answer.  However, long before we had “media,” we had word of mouth.  Most people found the professional they needed by asking around for a referral.  […]

Top of my “TO DO” list – avoiding infingement

In the first weeks of Werschulz Patent Law, LLC, I created long lists of things that I had to get done.  There were many tasks in many categories, from securing malpractice insurance (which had a list of subtasks), securing an office, registering the firm name, changing my information with the various bars (NY, NJ and […]

What’s in a name? Startup lesson 3

With apologies to Will Shakespeare: One of the first thing a start-up needs to decide up front is the name! Naming your company or your firm is critical, especially when you are in a service industry.  The name is your brand.  Since I have a considerable trademark practice and worked for twenty years in a […]